- The PBL vision is to engage millions of people, for every game, of every round, of the biggest tournaments in sports
- With the rapid growth of legalized sports betting, online gaming and i-lottery, there is tremendous opportunity to launch innovative digital sports-lottery products
- Traditional lotteries provide the largest payouts in gaming but lack excitement. The PBL combines large lottery-style payouts with live-sports, replacing bouncing numbered balls with the biggest & most exciting games in the world
Why Start with College Basketball?
- Every March, 40+ million Americans try to achieve the impossible: The Perfect Bracket
- The largest media outlets in the world devote numerous headlines to these fruitless attempts
- This tournament captures the attention of sports fans & gamblers everywhere
- The American Gaming Association (AGA) reports that approximately $8.5 billion was gambled on the 2019 Men’s College Basketball Tournament
- Attacking 9.2 quintillion head on to deliver the world’s first Perfect Bracket made for the perfect proof of concept
Free to Enter? What’s the Catch?
- The PBL team is looking for customer feedback on ways to improve our flagship product; The Perfect Bracket Lottery...
We hope that by offering participants the chance to play for free, and potentially win $500, they will be willing to complete a short survey at the culmination of this year’s tournament
- Our goal is to disrupt the traditional lottery space with innovative, high-payout, sports-lottery products
- The PBL’s mass-market appeal and low barriers to entry will attract NEW lottery customers and grow wallet share
- The Perfect Bracket Lottery’s proprietary algorithm can be applied to a limitless number of finite sporting events, greatly broadening the marketing potential
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